Summary
I created a zine called “How to Cop the Hype” which aims to assist people in purchasing highly sought-after sneakers such as Jordan’s and select Nike products. The zine was my final project for my Type Aesthetic class and was made using Adobe Indesign, Photoshop, and Illustrator.
Audience
The intended readership for this text comprises of people who are passionate about sneakers and are looking to start their own collection. They may be young adults or teenagers, typically between the ages of 16 and 35, who are interested in exploring the world of sneakers and learning more about the latest trends, styles, and brands. This audience may include both casual enthusiasts and serious collectors who are looking to expand their knowledge and expertise in this area. The content should be engaging, informative, and relevant to the interests and needs of this target audience.
Challenge
The goal was to create a zine that would have been useful to me when I first started collecting sneakers. I noticed that many new collectors struggle to keep up with the latest releases from brands like Nike and Jordan. Furthermore, when supplies are limited, many people feel frustrated that their chances of getting a pair are slim. In my zine, I have included tips and tricks that would help beginners navigate the sneaker-collecting world more easily.
Solution
How to Cop the Hype offers a step-by-step guide on securing sneakers through various types of drops. By following these instructions, you can increase your chances of success and convert them into a guaranteed pair. The zine covers how to participate in raffles, cop pairs online, and accumulate points, making it ideal for novice sneaker enthusiasts or those looking to rekindle their interest in the hobby.
Reflection
When I was in the process of working on this project, I realized how much I would have appreciated having access to something like this when I first began collecting sneakers. I kept my younger self in mind while creating it and made sure to consider what would be helpful for beginners embarking on a new journey with sneakers.